25.11.08

Studio Snaps





After much planning, construction, code-following, duct-installing, etc., etc., and finally about five different inspections we 'officially' moved into our new studio. We are super excited about the new space and all that it requires now are the finishing touches that will make it a home.

24.11.08

OIselle shoot

Motofish just shot the Spring '09 line for Oiselle this past Friday. It was the first shoot in our new studio space and ended up being a great way to break it in (There will be some new studio shots soon). Oiselle is a new company specializing in women's running apparel that features clothes that have simple and clean design and look as good as they feel. Oiselle's focus is on the woman who loves to run and race. The clothes are really fantastic. Per usual we had a great crew including a new model we brought up from LA, Allie McCulloch.

The photo below is actually from the end of the day. Sally Bergesen, the owner of OIselle, coaches and sponsors a cross country team of 11 and 12 year old girls. They showed up at the end of our shoot for a Motofish team photo. On Saturday they had their last big meet of the season and qualified for nationals. Many congratulations!!

16.11.08

Motofish shoots a Platypus ...

... the water hydration system made by Cascade Designs, not the bizarre duck/beaver combo. Motofish teamed up with Cascade Designs last week to shoot their Platypus line on location in Eastern, WA and Sasquatch country. We had some nice locations, good talent, and great art direction from Karen of Cascade. At the end of the day we ended up with some nice shots, two very hyrdrated models and one bigfoot sighting (photo soon).








Shots by our assistant Matt Vaagsland

9.11.08

Motofish in Ventura

Motofish traveled to sunny SoCal last week to shoot for Precor for a few days. While we were there we decided to shoot a little stock in Ventura at the end of the week before flying home. The idea was to shoot the young and hip hanging out by the beach in their trendy hybrid vehicle. Taking advantage of the fantastic talent pool in LA and excellent weather we had a great shoot. The shoot had a slight detour in direction as one of our models, Britania, showed up in a 1982 Camaro - definitely not a hybrid.